Generate ads. Test. Learn. Create again.

A generative AI platform that automatically creates and iterates high-performing social video ads, tailored for your audience and automatically optimized to convert.

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Wax mobile 1

Your Ads Deserve Better Than Average Results.

Tired of ads that don’t convert? Running the same creatives across broad audiences is costing you
time and budget.
Without hyper-relevant hooks and targeting, you're just... Hoping.

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    scroll past ads in less than 3 seconds
  • 100% no code
    of your creatives actually meet their objectives

Trusted by 50+ major organization

Our pillars

Meet the first ad system that adapts content to your audience, not the other way around.

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    Generative

    Automatically creates videos, hooks, CTAs, and creative variations at scale.

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    Iterative

    Learns from what performs best and continuously improves outputs.

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    Social-native

    Designed for top performance on TikTok, Instagram, and YouTube.

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    Data-driven Creativity

    Every creative decision is backed by real performance data.

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    Scalable by Design

    Built to produce high-volume content efficiently and consistently.

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    Human-augmented

    AI enhances human creativity—it doesn’t replace it.

Built to Perform. Powered by AI.

Discover how our AI-driven engine transforms your ad strategy from insight to impact in three smart steps:

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    AI Insight

    We go deep. Our AI scans audience behavior, platform trends, and campaign data to uncover what drives attention.

    We segment your audience by real intent, not vanity metrics identifying the highest performing clusters ready to convert.

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    Creative cloud

    We create what works, not what guesses.
    Using behavioral insights, we generate scroll-stopping creatives powered by personalized hooks, tailored messages, and platform-native formats. 


    Each variation is designed to resonate with specific micro-audiences.

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    Optimize & Scale

    We never stop learning.
    The system runs continuous A/B tests, tracking engagement and cost metrics in real time. 

    Winning ads are prioritized, underperforming ones are reworked — so every campaign gets smarter, faster, and more efficient.

Ready to Make Ads That Actually Convert?

Generic ads burn budget. Hook-driven ads convert.
We build video creatives that capture attention in the scroll, align with audience intent, and boost CPC, CPV, and ROI from day one.

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  • Ultra-Personalized Hooks

    Our AI analyzes audience behavior and tailors each hook to their interests, tone, and emotional triggers — so every ad starts with exactly what your viewer wants to hear.

  • Scroll-Stopping by Design

    We generate hooks designed to interrupt the scroll in the first 3 seconds — combining curiosity, relatability, and direct value to win attention instantly.

  • Tested, Trained, and Always Learning

    Every hook is A/B tested and refined in real time. The system learns what resonates and continuously evolves your messaging to improve performance.

  • What Our Clients Are Saying

    "We’ve tested dozens of tools to optimize our ads, but this is the first one that actually adapts the creative based on real human behavior. Our engagement rates skyrocketed, and we saw a 38% drop in CPC within the first campaign cycle."

    John Alen, Co-founder & CMO

    "It’s like having a creative strategist, a data analyst, and a media buyer in one AI system. We scaled campaigns across Meta and TikTok without increasing budget — just by using better, personalized hooks."

    Bob Musk, Chief Designer

    "Before this tool, our creative testing process was manual, slow, and expensive. Now, we generate high-performing variations in minutes, and we know exactly which message works for which audience."

    Read the story in our company blog.
    Built on Unicorn Platform